Ads Management
AdsManagement.coBy TwoSquares
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Ads Management
AdsManagement.coBy TwoSquares

Professional paid ads management for predictable growth.

Ads Management
AdsManagement.coBy TwoSquares

Professional paid ads management for predictable growth.

Services

  • Google Ads
  • Microsoft Ads
  • Meta Ads
  • LinkedIn Ads
  • YouTube Ads
  • TikTok Ads
  • Free Audit

Industries

  • Ecommerce
  • SaaS
  • B2B Services
  • Healthcare
  • Legal
  • Finance
  • Real Estate
  • Education
  • Hospitality
  • Automotive
  • Home Services
  • Professional Services

Company

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Part of TwoSquares

ADSMANAGEMENT

Specialist Division of TwoSquares

Expert Google & Meta Ads Management.
Engineered for Profit.

Stop burning budget on generalists. We're a specialist PPC agency dedicated 100% to scaling brands through Google Ads, Meta Ads, and Microsoft Ads.

Get a Free Ads AuditView Services
Monthly Spend
£8,240
+12%
Conversions
187
CPA: £44.06
Live Campaigns
Last 30 days
Brand Search - CoreActive
£2.4k89 conv
9.2
Non-Brand - ServicesActive
£3.1k67 conv
8.7
Performance MaxLearning
£1.8k28 conv
7.9
Search Term Review
Weekly Optimisation
"google ads management uk"
Added as exact
Reviewed this week482 terms

Account structure that scales

Clean campaign architecture, logical ad groups, and organised hierarchies that grow with your business.

Search terms & negatives discipline

Weekly reviews to identify winners and eliminate waste. Build comprehensive negative lists that protect your budget.

ads management uk
cheap ppcBLOCKED
google ads agency

Tracking you can trust

Validated conversion tracking, attribution checks, and data reconciliation before optimisation begins.

GA4 ✓GTM ✓Enhanced ✓CRM Sync ✓

Reporting that ties to outcomes

Monthly summaries focused on business goals, not vanity metrics. Clear next steps backed by data.

Week 1-5+47% Growth
2,000+
Search terms reviewed weekly
482 added
318 blocked
This week's progress76%
Our Services

Focused paid ads management

Across the platforms that drive bottom-of-funnel conversions

G
01

Google Ads

Search, Shopping, Performance Max, and Display campaigns optimized for conversions.

Search Campaigns
Performance Max
Shopping Ads
Display
M
02

Microsoft Ads

High-value B2B audiences with lower CPCs and LinkedIn targeting integration.

Lower CPC
03
F

Meta Ads

Facebook and Instagram for demand generation and retargeting.

Advanced TargetingEnabled
Audience Layers
04
LP

Landing Page Audits

Conversion-focused audits identifying UX issues, messaging gaps, and technical friction.

UX Analysis
Copy Review
Technical Audit
CRO Recommendations

Who we work best with

We serve businesses of all sizes — from startups to enterprises. What matters most is mindset and approach.

Great partnership fit

All budgets welcome

  • Value transparent reporting tied to real business outcomes
  • Ready for a systematic, data-driven approach to paid ads
  • Committed to proper tracking and measurement infrastructure
  • Appreciate disciplined execution over quick fixes and flashy tactics
  • Looking for a strategic partner, not just a service provider
  • Open to testing, iteration, and continuous improvement

Might be a challenge

Setting expectations

  • Expect instant results without time for testing and optimisation
  • Want a 'set and forget' approach with no ongoing collaboration
  • Seek absolute guarantees on ROI (we're data-driven, not fortune tellers)
  • Unable or unwilling to implement proper conversion tracking
  • Only care about clicks and impressions, not business outcomes

Our commitment to you

We work with businesses of all sizes — from £500/month budgets to six-figure monthly spends. Every client receives the same level of strategic thinking, attention to detail, and disciplined execution. We monitor your accounts daily, optimize weekly, and report monthly.

Need SEO, email marketing, or other channels? Our parent company TwoSquares offers full-service digital marketing. We keep this focused on paid ads excellence.

Our Process

How we work

A systematic approach that prioritises fundamentals over fads

01

Audit + goal alignment

Review current account setup, tracking, and business objectives to establish baseline and priorities.

200+ Accounts audited
02

Tracking + measurement

Validate conversion tracking, attribution setup, and analytics integration before optimisation begins.

100%
03

Account rebuild

Restructure campaigns, ad groups, and match types to create a scalable foundation for testing.

Structure QualityClean
04

Weekly optimisation

Regular search term reviews, bid adjustments, ad copy tests, and negative keyword management.

2,000+ Terms reviewed/week
05

Strategic reporting

Monthly performance summaries with clear next steps tied to business outcomes, not vanity metrics.

AlwaysData-driven insights

Ready to see this in action?

Every engagement starts with a free audit and strategy session. We'll review your current setup, identify quick wins, and map out a clear path to sustainable growth.

Get your free auditView services
Real Results

Case Studies

Examples of work we've done (details anonymised)

Ecommerce
01

Performance Max restructure boosted ROAS by 50%

Before
10x
ROAS
After
15x
ROAS
+50% improvement
Context: Shopify store running a single Performance Max campaign with all products in one asset group and generic ad copy.
What changed: Restructured campaigns by splitting asset groups based on product categories, crafted compelling category-specific ad copy, and optimised audience signals.
Outcome: CTR increased by 25% and ROAS jumped from 10x to 15x, significantly improving profitability.
Food & Beverage
02

Meta Ads drove 3x more takeaway orders

Before
Base
Orders
After
3x
Orders
+200% improvement
Context: Local takeaway restaurant wanted to increase in-app orders but had no paid social presence.
What changed: Built native Meta campaigns driving directly to the in-app ordering experience, with smart scheduling—ads start 30 mins before opening and stop 1 hour before closing to maximise budget efficiency.
Outcome: Takeaway orders increased 3x, with paid ads now driving 50% of all takeaway revenue.
Lead Generation
03

Meta Ads generated 10x more leads at lower cost

Before
Base
Leads
After
10x
Leads
+900% improvement
Context: Short-term let business running Google Ads only, missing high-intent audiences on social platforms.
What changed: Launched native Meta campaigns targeting the client's ICP with detailed audience segmentation and precise geo-targeting to maximise budget efficiency.
Outcome: Generated 10x more qualified leads with significantly lower CPA. Budget now split 80/20 in favour of Meta.

Note: All case studies represent real client work with identifying details removed to protect confidentiality. Results vary by industry, market conditions, and starting point.

Frequently Asked Questions About PPC Management

Ready to Get Started?

Tell us what you're spending and what's not working.

We'll reply with the fastest fix path — no pitch, just practical next steps.

Get your free audit

No commitment required • Free audit & strategy session