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Home/Expert Tips/Microsoft Ads Tips/Deploy Multimedia Ads
Microsoft Ads Tip

Deploy Multimedia Ads

MS Ads unique format: Multimedia Ads use huge images on the right rail or mainline.

Why This Matters

Microsoft applies a "One Multimedia Ad per page" rule. If you win this slot, competitors can't show one.

How To Implement

1. Ads > Multimedia Ad.

2. Use 1.91:1 and 1:1 images.

3. Add strong CTA.

Pro Tip

Bid aggressively here to block competitors from this exclusive visual real estate.

More Microsoft Ads Tips

Audit Automated Extensions

Microsoft aggressively auto-creates extensions. Regularly audit and opt-out of bad ones.

Why Microsoft Ads Converts Better for B2B (And How to Use It)

Leverage Bing's older, higher-income user base and LinkedIn targeting for B2B campaigns that outperform Google.

Sync Bing Places

Claim your Bing Places listing and link it to ads for Location Extensions.

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Let our team implement these optimization strategies for you.

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Back to All Microsoft Ads Tips