Storytelling with Carousels

Use standard Image Carousels on TikTok. They are surprisingly effective for e-commerce catalog showcasing.

Why This Matters

Users can swipe through products at their own pace. Excellent for "New Arrival" drops.

1. Create Ad > Carousel format.

2. Upload 2-10 distinct images.

3. Add unique captions per card or one narrative flow.

Make the last card a distinct "Shop Now" call to action card.

Use ACO to let TikTok mix and match your video assets, text, and CTAs to find the winner.

Combat creative fatigue with modular content: film multiple hooks, bodies, and CTAs that you can mix and match.

Open with a bold claim, question, or visual disruption in the first 0.5 seconds to maximize hook rate.

Let our team implement these optimization strategies for you.