Steal Search Intent on YouTube

Create Custom Intent audiences based on Google Search keywords and target them on YouTube.

Why This Matters

Target users who just searched for "competitor name" or "best crm" on Google, then show them an ad on YouTube.

1. Audience Manager > Custom Segments.

2. "People who searched for any of these terms on Google".

3. Enter 50+ high-intent keywords.

This is the highest-intent audience available on YouTube aside from Remarketing.

Run Audio Ads for users listening to music/podcasts on YouTube in the background.

Run Brand Lift 2.0 surveys to measure "Ad Recall" and "Search Lift" for free (requires minimum spend).

Use Bumper Ads (6s) to tease or reinforce a longer message in a sequence.

Let our team implement these optimization strategies for you.