Ad rejected for implying knowledge of user's personal characteristics.
Ad rejection.
Using 'you' or 'your' aggressively with sensitive topics. E.g., 'Are you 50 and broke?' vs 'Retirement planning for over 50s'.
Review Meta's Personal Attributes policy carefully.
**Rewrite Copy**: Shift focus to the product/service, not the user.
**Avoid 'You'**: Change 'Do you suffer from anxiety?' to 'Anxiety relief solutions'.
**Focus on Solution**: Highlight the benefit, not the user's pain point directly.
Troubleshooting ad account bans can be tricky. If you'd rather not risk making it worse, our team can take a look.
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